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Kuala Lumpur Hotel & Hotel Residences Market Update 2018

January 2018

Category: Hotels | Branded Residences

Overview

The increasing supply of branded upper upscale and luxury hotels in Kuala Lumpur is sending shivers amongst industry players. With a number of large mixed use development undergoing currently, such TRX, Bandar Malaysia, KL Metropolis and along Jalan Ampang, it is expected more upper upscale and luxury hotels will enter the market over the medium to long term.

KUALA LUMPUR’S ANNUAL GUESTROOM SUPPLY & DEMAND VS. OCCUPANCY

Our market research shows that hotel affiliation is correlated to real estate pricing premiums. Across the market this is translating to a 25–35% uplift in pricing. The luxury hotel residences at Ritz Carlton, Four Seasons, and St. Regis offer various layouts of significantly bigger size units, from one- to five-bedroom duplex units and are seeing strong interest from end-users who are looking at the convenience of a development with extensive facilities, services and prestige of a hotel brand.

We are seeing a new trend of upscale and midscale brands into the sector, which will in turn be opened to a broader range of property buyers. Meanwhile, upscale or midscale hotel residences provide a limited choice of unit configurations from one-, two- and three-bedroom units only. Given less barriers to entry by property developers in this segment, highlighted by lower underlying land cost, this type of offering is expected to gain stronger traction across Kuala Lumpur’s expanding cityscape.

C9 Insider opinions

1
Quality of the surrounding area and accessibility are critical factors buyers consider. The Petronas Twin Towers and KL Tower remain significant viewpoints that add demonstrated value to property offerings.
2
Fully-furnished units are preferred by foreign buyers who focus on recurring rental yields. A number of hotel residence projects provide fully-furnished properties or
3
An increasing number of global high net-worth individuals is diversifying Kuala Lumpur’s traditional geographic source markets profile. Foreign buyers are entering the market both at the top end and entry levels. We expect the most movement in upscale or midscale hotel residences with a growing appetite for smaller units at lower absolute pricing points.

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