Lombok Hotel and Branded Residences Report April 2025

Overview

Over the past two decades, Lombok’s real estate landscape has evolved significantly, propelled by the island’s expanding tourism and hospitality sectors. The initial wave of development began when foreign investors acquired greenfield sites and subdivided them into serviced land plots, marketed as ready-to build parcels within master-planned estates. These offerings primarily attracted speculative land investors and individual buyers looking to construct holiday villas at significantly lower costs compared to more established destinations such as South Bali. This phase laid the groundwork for Lombok’s emerging residential market.

LOMBOK’S HOSPITALITY-MANAGED REAL ESTATE MARKET SUPPLY 2025

A major turning point came in 2011 with the opening of Lombok International Airport in Central Lombok, replacing the former Selaparang Airport in Mataram. Enhanced air connectivity spurred a new phase of tourism growth, leading to the rise of standalone short-term rental villas and hospitality-managed residences such as Selong Selo and BASK Gili Meno.These hospitality-managed residences, typically characterized by unobstructed panoramic ocean views or prime beachfront locations, concentrated in key areas, including the Gili Islands, Senggigi, and Selong Belanak.

In recent years, growing interest from international investors—particularly from Singapore, Hong Kong, Europe, and Australia—has driven a surge in land values, with increases ranging from 50% to 200% in parts of South Lombok. As land prices escalated, the market began shifting from standalone serviced land plots to integrated hospitality-led residential communities and off-plan villa developments. To date, Lombok’s hospitality-managed real estate market comprises 1,326 units across 18 developments, along with 798 independent holiday rental villas. These two segments now define Lombok’s hospitality-managed real estate sector.

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