Bangkok Developers Steaming Into Phuket

While foreign demand has continued to flatline in broad terms for Phuket property, domestic demand is the real storyline for real estate on the island.
Setting to cash in the trend which was once pioneered by Land & Houses and later Supalai are now groups such as Pruska.
Recently the group launched a 248 unit project in Thalang which is now nearly sold out. While pricing points remain low in the segment THB1.5 to 4 million, volume is driving the strategy.
With a focus on the mass or low income market, margins and efficiency continue to focus on cost reductions and economies of scale to be able to retain profit levels.
Expect more of these type of projects to enter the supply stream of the coming few years.