Martha Stewart Joins Tourism Recovery Plan for THB 10 Million
Category:
Tourism, Posted:11 Jul 2010 | 06:00 am
She cooks, she bakes, she decorates and she designs – Martha Stewart Inc. remains one of the global lifestyle legends of modern day media.
Now the Tourism Authority of Thailand (TAT) have invited her leading brand to help restore brand Thailand back of a series of hosted TV shows from the country.
TAT will shell out a reported THB 10 million in order to target a growing 'women's travel' segment who are attracted to lifestyle and cultural tourism.