WEEKEND UNIFORMS AirAsia Yet Again
Category:
Tourism, Posted:13 Dec 2011 | 06:00 am
Those savvy marketing guys at brand icon AirAsia keep pushing the envelope on innovative ideas.
In a marriage between chic and functional the airline took on designer Nick Harries of HPE who has worked with AC/DC, international golf and tennis players and even delved into Formula 1.
A recent launch of new uniforms for the carrier which includes nano-technology and compression wear.
Special sporty weekend uniforms are now a second more casual offering which has to have the flight attendants smiling even more.
Great ideas continue to roll out of the low-cost airline realm these days.